The 5 Main Rules For Effective Online Advertising

The 5 Main Rules For Effective Online Advertising

Internet advertising has overcome barriers in all areas, and, in some countries, like the United States, it has overcome other advertising media, such as open TV. That is why companies have focused on this matter with the aim of creating ads that attract the user.

The banners advertising (classic formats of the internet) can be performed for two different reasons. The first is to sell a company, and the second is to sell a product or service. Both cases present different approaches and also requires an advertising license (ใบอนุญาตโฆษณา which is the term in Thai)

To sell a brand, it is necessary to forget about the product and focus exclusively on positioning the company in the mind of the target audience, associating it with some concept, idea, or message.

Include A Few Items

An excessive number of elements in a banner can make it difficult to perceive the message, so it is advisable to design banners with a simple design that avoids sophisticated elements and are overloaded with both visual and text elements.

Use A Large Logo

The logo or graphic image of the brand being promoted is the key element of the message, having been shown that the best results of clear perception and high recall are produced in direct proportion to the size of the logo used.

Use A Large Banner

The impact of the message increases proportionally to the size of the banner, so it is recommended to forget about those square banners (84 x 84 pixels) that are usually inserted on the sides of web pages, and focus on the horizontal ones (468 x 60 pixels), which are much more effective.

Increase The Frequency Of Impacts

The repetition of the messages considerably improves the impact on the target audience, increasing the level of brand recall and association with the message. Even though this factor can change considerably depending on the sector and the public we are targeting, it is estimated that the optimal results are achieved with an average of 5 impacts per target audience group.


Warning: count(): Parameter must be an array or an object that implements Countable in /home/customer/www/sierrahash.com/public_html/wp-content/themes/trendyblog-theme/includes/single/post-tags-categories.php on line 7

About author

You might also like

Featured 0 Comments

How to pick the appropriate university as well as a bachelor’s degree?

Youthful students, who are fresh out of their high-schools, are generally bombarded with education and learning options that are regularly established under peer or parental pressure.  If you are searching

Featured 0 Comments

Getting to know about cryptocurrency wallets

In Tezbox wallet, you’re going to be able to learn about crypto wallet. Additionally, it Refers to a virtual wallet that’s used for cryptocurrency delivering, receiving, and storing, via means

Featured 0 Comments

Introduction to Content Calendar

There are various types of 2022 calendar printable PDF available as marketing calendar online. Such type of marketing calendar opts to be called a blog calendar or social media calendar

0 Comments

No Comments Yet!

You can be first to comment this post!

Leave a Reply


Warning: Illegal string offset 'rules' in /home/customer/www/sierrahash.com/public_html/wp-content/themes/trendyblog-theme/functions/filters.php on line 221